Hi, I’m Tracy, brand strategist, designer and professional asker of far too many questions. 😂

I help women build brands that show people how good they actually are.

Most of my clients come to me because their business has grown, but the way they’re showing up hasn’t kept up. So we dig into what they want to be known for, who they want to work with, what makes them different, and where they’re going next. Then I turn all of that into the strategy, identity, website and socials to match.

I jokingly call a lot of what I do Brand Therapy, because there’s usually a lot more going on than “I need a new logo.”

My background is a slightly weird mix of psychology, art and 10 years of teaching. Turns out, understanding people, asking good questions and knowing how to communicate something clearly is pretty bloody useful in branding.

I’m based in South Africa and work with women all over the world. If you’re brilliant at what you do but don’t think that comes across when someone finds you online, we should probably talk. 💜

Brand Strategy, Personal Branding, Brand Identity & Design, Rebrands, Website Design, Social Media Strategy & Design, Brand Audits and Ongoing Brand Support for women in business.